IncentiveWorks just celebrated 25 years as Canada’s largest and longest running conference and trade show serving the meetings, incentive travel and special events industry. Planning an event and trade show for event and meeting professionals is no easy task, as we are arguably the hardest, most scrutinizing critics. But, IncentiveWorks has done it again! They executed a flawless event that left our team feeling excited and inspired.
Below are Redstone’s picks for “Best in Show”:
- The Discovery District: A section of the trade show floor that was reserved for the most innovative cocktails and tastiest foods. We had the opportunity to experience creative food and beverage ideas that could be used in our event planning to really elevate the experience for attendees (think, Blow torched, Aburi-style sushi, branded cocktails, charcuterie, etc).
- Gamification: This year’s event app was full of useful information and updates, but it served a dual purpose. Game codes were given away throughout the event – during education sessions, keynote addresses, knowledge pods, through attendee name badges and as guests explored the trade show floor. The game was a great way to keep attendees engaged!
- Offsite Venues: In addition to the two day conference and trade show, during IncentiveWorks Toronto becomes a stomping ground for the hippest and most “happening” industry parties. While there was something unique and memorable about all of them, we particularly loved the IncentiveWorks closing party which was hosted at The Addison Residence. The venue is unique in that it mimics a luxurious family home situated in the heart of Downtown Toronto. In addition to the cool venue, the 90’s theme had us feeling nostalgic and singing and swaying with our industry colleagues.
- Experiential Booths: In the event world, we always say that the experience is everything. IncentiveWorks did a great job focusing on the “experience” of the whole show, but a couple of things really stood out:
- Knowledge Pods: These are quick learning bursts that you can get throughout the day while on the trade show floor. This year, Redstone’s very own Carly Silberstein and Bailey Roth were Knowledge Pod presenters. It was great to see Redstone’s co-founders sharing their experiences with fellow industry peers and discussing their first year as a successful start-up. Thanks to everyone who participated! It was a thrill to see Redstone being represented and supported in such a big way.
What was your favourite part of this year’s IncentiveWorks? We look forward to seeing you on the show floor next year.
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