The Long Game – Putting Your Strategic Plan into Action

Nzinga White Best Practices, In the Industry Leave a Comment

Strategic planning and execution is one of the most challenging parts of running an association, and many strategic plans end up going on a shelf never to be heard of again. On the other hand, successful development and implementation of a strategic plan can be transformative, making an association high-performing, …

IAEE Member Spotlight & Making the Most of your Association Membership

Ali Schneider In the Media Leave a Comment

Redstone’s own Maddy Marchildon has been featured in a Member Spotlight by the International Association of Exhibitions and Events (IAEE) for her involvement within the Canadian meetings industry and as the Executive Director for the Canadian Association of Exposition Management (CAEM). CAEM’s partnership with IAEE allows CAEM to offer their …

Redstone President, Bailey Roth, Recognized as a 40 Under 40 by Connect

Kaitlyn McGuirk, MA Awards & Recognition Leave a Comment

Redstone Agency is pleased to announce that our very own President, Bailey Roth, has been recognized as Connect Association Magazine’s “40 Under 40.” Connect Association is a leader in the meetings, events, travel and tourism industry as a national B2B magazine that provides resources and ideas to professionals and planners. …

Upgrade your CV with a Professional Designation – Getting Started

Nzinga White In the Industry Leave a Comment

  Can three letters make a difference? Having a professional designation – those three or four letters beside your name, often makes a big impact on your professional development and career advancement. Those additional credentials, such as the Certified Association Executive (CAE) or Certified Meetings Professional (CMP) demonstrate that you …

Force Majeure: What It Means & How to Handle It

Redstone Best Practices Leave a Comment

It’s almost time.  The A/V contract is signed.  Trade show services have been ordered.  Final numbers have been guaranteed.  You are counting down the last several hours before your event. And then suddenly, it happens.  An unplanned complication.  A natural disaster.  Force majeure.  Force majeure, or “superior force” in French, …

From Stand Alone to Surrounded – Moving from A Single Association to an AMC

Natalie Wallace, CAE Tips N Tricks Leave a Comment

My history with associations has been fairly simple – multiple different roles in one association – that’s it. I’ve bounced from Executive Assistant (which really does play a part in all departments of an organization) to education, and then lastly to operations. I’ve seen all of the departments in action …

Redstone and XYZ University Partner to Offer “The Future of Membership”

Redstone Workshop Leave a Comment

 Toronto, ON – Redstone Agency is proud to announce that they have partnered with XYZ University, a research and consultancy organization, to introduce clients and the Canadian association industry to “The Future of Membership”, a two-day interactive workshop focused on next-gen membership recruitment and retention. So why is this workshop …

Four Reasons Why You Should Attend Professional Association Meetings

Maddy Marchildon Best Practices Leave a Comment

Originally featured on Corporate Meetings Network in March 2018. As an association manager, I’m regularly coming up reasons why professionals should join their industry associations, and different ways to market and share their value propositions – and yet, there is still work to do around awareness in our own meeting …