How to Write a Social Media Policy for Your Organization

Sabrina Cabral Best Practices, Tips N Tricks Leave a Comment

  We all know and understand the importance of having a strong social media presence.  What we might not readily understand or acknowledge are the risks associated with using these platforms to pursue growth opportunities.  After all, with great power comes great responsibility. When building a brand, the preservation of …

The Latest Trend in Environmentally Friendly Event Planning

Melanie Smilynov In the Industry Leave a Comment

With increasing climate change and pollution in today’s world –  being green as much as possible, in every aspect of life is important. This is true in event planning as well, which is why making your event green has become the latest trend. Being environmentally friendly is a way for …

From Stand Alone to Surrounded – Moving from A Single Association to an AMC

Natalie Wallace, CAE Tips N Tricks Leave a Comment

My history with associations has been fairly simple – multiple different roles in one association – that’s it. I’ve bounced from Executive Assistant (which really does play a part in all departments of an organization) to education, and then lastly to operations. I’ve seen all of the departments in action …

Redstone’s Shayna Asgill Awarded 2019 Marriott Hotels “Rising Star” Scholarship

Shayna Asgill Awards & Recognition Leave a Comment

Earlier this year, our very own Shayna Asgill travelled to Pittsburg, Pennsylvania to attend PCMA’s Convening Leaders Conference as the recipient of the 2019 Marriott Hotels “Rising Star” Scholarship. A scholarship that’s awarded each year to an up-and-coming event professional.  In this post, we chat with Shayna to learn about …

Redstone and XYZ University Partner to Offer “The Future of Membership”

Redstone Workshop Leave a Comment

 Toronto, ON – Redstone Agency is proud to announce that they have partnered with XYZ University, a research and consultancy organization, to introduce clients and the Canadian association industry to “The Future of Membership”, a two-day interactive workshop focused on next-gen membership recruitment and retention. So why is this workshop …

8 Ways to Enhance Your Personal Branding Game

Chantel Megaffin Best Practices, Tips N Tricks Leave a Comment

Branding isn’t something that applies only to companies and celebrities. Personal branding is your opportunity to express and communicate your personality, skills and values. Interested in learning more? Here are 8 ways to take your personal branding skills to the next level. REFLECT – What are three words that describe …

5 Tips to Increase Your Event Survey Participation

Melanie Smilynov Best Practices, Efficiency, Tips N Tricks Leave a Comment

Post-event feedback from attendees can be incredibly useful as it provides insight from individuals who experienced the event firsthand. Their opinion is unbiased, which will allow you to understand what they saw, what they liked and disliked, etc. All of this necessary information can only be accessible through survey participants. …

4 Sections Every Membership Satisfaction Survey Should Have

Kaitlyn McGuirk, MA Best Practices Leave a Comment

Members are at the core of any association. Without members the association would likely fail as there would be no one for the association to serve, no one to attend events, partake in volunteering or uphold the association name. That’s why knowing your members needs and wants is crucial. A …