Four Reasons Why You Should Attend Professional Association Meetings

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Originally featured on Corporate Meetings Network in March 2018. As an association manager, I’m regularly coming up reasons why professionals should join their industry associations, and different ways to market and share their value propositions – and yet, there is still work to do around awareness in our own meeting …

Non-Profit, Pro-Revenue: Making Money in the Not-For-Profit Sector

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Originally featured on Corporate Meetings Network in September 2018. It’s that time of year again: More financial considerations for not-for-profit meeting planners. I’m not sure what it is about this time of year, but at the end of the summer season my financial concerns are always top of mind. It …

Resourceful Ways to Stretch a Small Meetings Budget

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Originally featured on Corporate Meetings Network. Meeting planners don’t generally lack original ideas for how to wow attendees. It’s fun to daydream about having a limitless planning budget and all of the things we could do, from infamous speakers, to the highest quality of food and beverage, and holding events …

Attracting Generation X – The Forgotten Generation of Meeting Attendees

Maddy Marchildon In the Industry, Tips N Tricks Leave a Comment

Originally featured on Corporate Meetings Network. While Generation X makes up less of the workforce than Baby Boomers, and now Millennials, they still make up a considerable portion of your meeting attendees and organization/association demographic. We tend to hear less about this demographic and therefore plan less around them but …

Do’s and Don’ts for Events Geared Toward Young Professionals

Maddy Marchildon In the Industry, Tips N Tricks Leave a Comment

Originally featured on Corporate Meetings Network. Young professional events can be super tricky to plan, because of the wide range of individuals attending (often anywhere from 21 to 35), varying from junior, to mid, to sometimes even senior-level professionals. Considering that you’re probably marketing to both Baby Boomers and Generation …

Reinventing Panel Discussions

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Redstone is looking forward to learning more about panel formats and education sessions at IncentiveWorks and the Connect Marketplace Conference which we will be attending this month. We have been experimenting with, and seeing new formats over the past few months that have discussed how to reinvent the way panel discussions …

How to Help Your Event Newbs: Tips for Helping First-time Attendees Build Relationships Before an Event

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Originally featured on Corporate Meetings Network in September 2016. Most of us can relate to being the new person in some form or another. A first-time attendee, a new member, being the only staffer from your company attending an event, etc. awkwardly sipping your drink while you look around the …

Volunteer Engagement: Eight Tips for Creating a Good Time Onsite

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Originally featured on Corporate Meetings Network in September 2016. Working in the not-for-profit management world, we simply could not operate within the organizations we work with without volunteers. Giving your volunteers a great onsite experience by keeping them engaged and happy at your events is one way to recognize and …

Succession Planning for Small Organizations on a Budget

Maddy Marchildon In the Industry Leave a Comment

This article was originally featured on Corporate Meetings Network in July 2016. Whether you’re working for a small association or startup business, you may be facing some difficult choices (read: limitations) when it comes to financially investing in your organization’s future. However, succession planning is a critical component to any organization …